1940 La Salle 52 Special RUNS GREAT! 4 Door Sedan by Cadillac NO RESERVE!!!!

Description for Cadillac Other 1940

Very RARE 1940 LaSalle 52 Special 4 Door Sedan by Cadillac

• NO Reserve!!!!

Our LaSalle has been carefully maintained & garaged in California.Gorgeousexterior in its original "WAR GRAY" color -no dents or scratcheswith a beautiful matching mohair interior
The LaSalle runs smoothly and the interior was re-upholstered directlyby Fleetwood in the 1970's
Own your own piece of automotive history!
Please let us know if you would like more photos!

LaSallewas an American brand ofluxury automobilesmanufactured and marketed byGeneral Motors'Cadillacdivision from 1927 through 1940.
Alfred P. Sloan developed the concept for LaSalle and certain other General Motors' marques in order to fill pricing gaps he perceived in the General Motors product portfolio. Sloan created LaSalle as a companion marque for Cadillac. LaSalle automobiles were manufactured by Cadillac, but were priced lower than Cadillac-branded automobiles and were marketed as the second-most prestigious marque in the General Motors portfolio.

In its final years, the LaSalle became moreCadillac-likein its appearance and details. The narrow radiator grille opening was retained and was flanked by additional side grill work. Headlights, which had moved down and been secured to the "cat-walk", were again attached to the radiator shell. One interesting feature, adopted by LaSalle in these years, was aSunroof, marketed as the "Sunshine Turret Top". Sales climbed up from 15,501 in 1938 to 23,028 in 1939.

The final 1940 LaSalles were introduced in October 1939 with, as it had in its first year, a full array of semi-custom body styles, including a convertible sedan. The LaSalle emerged with a smooth-flowing design, its trademark thin radiator flanked by a series of thin chrome slots, giving it a futuristic look.

In its final year sales of the LaSalle reached the second highest level ever at 24,133.